Interactive Development

When it comes to interactive, our development team creates pure magic. Working in an iterative process, they ensure pixel-precise perfection and bring to life experiences that don’t just look amazing—they run seamlessly on all modern devices at lightning speeds.

Our work pushes businesses to whole new heights.

Why

Why INTERACTIVE
DEVELOPMENT?

The way your site is developed can be the deciding factor between launching an invaluable business asset or a dumpster fire that you just can’t put out.

Our sites are built by a team of professionals that know their work will completely change the future of a business for the better.

Our designs don’t get dumbed down. Period. Our approach ensures even the most innovative designs are underpinned by the strategic foresight and technical prowess needed to bring them to life across all modern devices. When you leave the design phase, what comes next is the vision you were shown brought to life.

You may be thinking “I’ve seen plenty of great-looking sites that are super slow.” Our team ensures all our designs are responsive and have quick load times. Your site is a reflection of the quality of your brand. We leverage the latest technologies and standards to make sure our sites are a pivotal tool that represent you well.

Well-engineered sites boost how frequently site visitors become customers. Not many interactive development agencies execute with the technical precision and collaborative processes needed to guide your visitors toward their goal. Fortunately, our team keeps brand, design, the presentation of writing, and solid user experience at the forefront while they work.

Countless brands position themselves as the competitor known for the newest, most forward-thinking ideas. At the very least, how you present yourself can’t make you look like you’re locked in the past. Our approach to development ensures you’re not just keeping pace with the digital world. We make sure you present your business as leading the charge in shaping the future.

What

WHAT IS Interactive Development?

Interactive development services turn design and strategy into usable digital experiences. Our development team tirelessly pursues current best practices to build solutions that are lightning fast, accessible to all audiences, and drop jaws 100% of the time.

ADA Compliance

At 36, ADA compliance isn’t an option, it’s mandatory. Outside of mitigating legal risk of not conforming, it’s the right thing to do. Web accessibility ensures users with disabilities have the same experience as everyone else.

Testing

Thorough testing is the only surefire way to find bugs, ensure compatibility across browsers, and fine tune your site’s functionality. Testing may include unit testing, integration testing, and user acceptance testing.

Ecommerce

An out-of-the-box Shopify store doesn’t always provide everything your online business needs. Once we define your goals and challenges, we can create a tailored solution that eliminates any hurdles in the buying journey.

FRONT-END DEVELOPMENT

If you can click it, there was front-end dev work, my friend. Our front-end work can be 2D or 3D, but it’s always show-stopping. We call the sexy, smooth movement of our scroll effects “smoothment” around here. Don’t steal it.

BACK-END DEVELOPMENT

Everything you can’t see that’s working hard behind the scenes is the back-end. The back-end is responsible for storing data, managing users, and more. Our back-ends are built to perform so that the face of your site can shine.

Content management systems

Content management systems allow you to quickly and efficiently manage content. We help pick the correct CMS for you and your purpose, all while saving time and money.

Plus way more services like...

Security

Hubspot Integration

SEO

Responsive Development

Tech-stack innovation

Iterative Improvements

Deployment

Ongoing Management

Monthly Maintenance

[36] was impressive from the jump. The team understood our voice and place in the market and crafted fresh & creative ways to breathe new life into our brand. They’ve quickly become an extension of our team and we really value the seamless back and forth that moves our projects forward efficiently.

Erin Heard Head of Global Communications @ Loomis Sayles

Their creative expertise and guidance have made a significant impact on our market positioning and have greatly contributed to enhancing both user experience and operational efficiencies, particularly through ongoing website development and infrastructure enhancements.

Rebecca Peglow, CLC Marketing Manager @ Acelleron

36 is an amazing partner. They’re a rare combination of amazing talent in design, strategy, and development, and the perfect solution for a family of brands like ours.

Timothy Vu, PMP Director of Marketing @ Western Growers & PCMI

How

How 36 Does web Development

Our experts know the latest web development tactics like the top of their mouse. If you find the world of development intimidating, you should also know that our developers are also masters of making sure every client understands what they’re working on.

This is just a taste of the typical breakdown for our approach.

We take a look at developing your site through many lenses to gain a better understanding of what needs to be built, where it needs to be built, who will be using the application, and when deadlines and milestones can be hit.

We don't build everything at once. Instead, we take phased approaches which allow us to quickly catch bugs and change gears as needed. We can also deploy faster. Who doesn't like that?

Once we know what we're building, we allocate time to build. Usually we build in 2-3 week timeframes with testing and QA following shortly after. Once we're good with our work, we then present it to the client.

Here's where we start building out the front-end while skipping over some low priority microinteractions. Instead, we focus on the big picture and revisit smaller items later. We make sure it looks good and performs well in the browser.

Once the front-end has started, we either immediately start working on the back-end or we wait until the front-end is complete. It depends on the project. This is typically our data source for everything. We also select the hosting platform and start configuring it for scalability.

"All good things are tested... I hope" -Someone. We test as much as we can and fix bugs as we find them. Once developers are done testing, other internal team members test. After that, our QA analyst will test. Once everyone is happy, we then invite the client to test.

Time to deploy (if necessary)! Who said we were done? Let's keep iterating—whether we’re talking about a new sprint, feature, evolution, or change, we're ready to rinse and repeat the same steps to progressively enhance any experience.

Where

Interactive Development Work

Prepare to be wowed by the web wizardry we create for our clients.

Even when it looks like we’re just chilling, we’re backstage juggling fire and wrestling with dragons to bring those mind-blowing sites to life. NBD.

Rob Widdick
Rob Widdick Interactive Director and Partner @ 36

Who

Our Interactive Development Team

These kings of code, sultans of sudo, and colossuses of cloud lead the charge on our dev team. Their greatness is legendary.

Rob Widdick, Interactive Director

Rob Widdick

Mike Peterman, Interactive Development Manager

Michael Peterman

Derek Hall, Interactive Developer

Derek Hall

Yasin Genc, Interactive Developer

Yasin Genc

Hey, you...

Interested in Joining our Butt Kicking Team?

Need some Dev help?

Rob Widdick

Got questions about brand strategy with 36? Give Rob, one of our partners, a ring.

Or Drop your details in this form. He’s all ears.

 
 
 
 
 
 

Huh?

Frequently asked questions

Here's the thing, we can definitely throw out some ballpark figures, but to give you an honest estimate we need to have a conversation. The truth is that nailing down a website’s price tag all depends on the complexity, functionality, and needs you have for the site (along with a good number of other factors). We’d love to talk more, though, so don’t hesitate to drop us a line to get into the nitty gritty.

Similar to pricing, just throwing out a random timeframe wouldn't be very helpful. To give you an accurate estimate, we need to chat about your vision. Once we understand the scope of the project, the number of unique pages, and any special features, we can map out a realistic timeline that gets your website up and running.

All of our websites are completely responsive and device-agnostic. That means that they automatically adjust to present themselves beautifully on any modern device. So, whether you’re viewing a 36 site on a phone, tablet, or something else, it will always look like a winner.

You’re welcome to hold responsibility of maintaining your website. If you’d rather have someone help, we offer ongoing website maintenance programs where we maintain your site’s core, accessibility, plugins, fix bugs resulting from updates, maintain and improve page speed, create daily backups, and all the other regular things that need to be done to keep your site in tip-top shape.

If you’re asking about maintaining the content on your site, that wouldn’t be considered part of development.

We do offer SEO services, and our sites are built for Technical SEO (for example search engine indexing, image alts, metadata, rich snippets all of which enable SEO specialists to do their work). SEO content optimization (where an SEO specialist strategizes your keywords and optimizes how they’re used on your site) isn’t part of interactive development, though. That’s a part of Growth Marketing.